Noam Chomsky, the distinguished American philosopher, political activist and professor emeritus of linguistics at the Massachusetts Institute of Technology, has compiled a list of the ten most powerful and effective strategies resorted to by the agendas “hidden” to establish a manipulation of the population through the media.
Thanks to the media paraphernalia and propaganda, have been created or destroyed social movements, justified wars, tempered financial crisis, spurred on some other ideological currents, and even given the phenomenon of media as producers of reality within the collective psyche. But how to detect the most common strategies for understanding these psychosocial tools which, surely, we participate? Fortunately Chomsky has been given the task of synthesizing and expose these practices, some more obvious and more sophisticated, but apparently all equally effective and, from a certain point of view, demeaning. Encourage stupidity, promote a sense of guilt, promote distraction, or construct artificial problems and then magically, solve them, are just some of these tactics.
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1 - THE STRATEGY OF DISTRACTION
The key element of social control is the strategy of distraction that is
to divert public attention from important issues and changes decided by political
and economic elites, through the technique of flood or flooding continuous
distractions and insignificant information. The strategy of distraction is
also essential to keep the public interested in the essential knowledge in
science, economics, psychology, neurobiology, and cybernetics. "Keep the
public's attention distracted away from the real social problems, captivated
by issues of no importance. Keep the public busy, busy, busy, no time to
think, back to the farm and other animals.
Excerpt from "Silent
Weapons for Quiet Wars"
2 - CREATE PROBLEMS, THEN OFFER SOLUTIONS
This method is also called "problem-reaction-solution." This creates a problem, a "situation" due to cause some reaction in public, so that it is the principal measures that want to accept. For example: let develops or intensifies the urban violence, or arrange for bloody attacks, so that the public is the principal of safety laws and policies to the detriment of freedom. Or also: create an economic crisis to accept as a necessary evil recession of social rights and the dismantling of public services.
3 - THE GRADUAL STRATEGY
To make it accept an unacceptable extent, simply apply it gradually, a dropper, for consecutive years. This is how radically new socioeconomic conditions (neoliberalism) were imposed during the 1980s and 1990s: the minimal state, privatization, precariousness, flexibility, mass unemployment, which is insufficient to pay decent tickets, so many changes that caused a revolution would be had been implemented at once.
4 - THE STRATEGY OF DEFERRING
Another way to make an unpopular decision to accept is to present it as "painful and necessary" in obtaining public acceptance for the moment for a future application. It is easier to accept that a future sacrifice of an immediate sacrifice. First, because the effort is not used immediately. Then, because the public, the mass, always has the tendency to expect naively that "everything will improve tomorrow," and that the sacrifice required may be avoided. This gives the public more time to get used to the idea of change and accept it with resignation when the time comes.
[ ]
5 - GO TO THE PUBLIC AS A LITTLE CHILD
Most of the advertising directed at the general public uses discourse, arguments,
characters, and particularly children's intonation, often close to the weakness,
as if the viewer were a very young child or a mentally impaired. The more
you get bringing mislead the viewer, the more it tends to adopt an infantile
tone. Why? "If you address a person as if she had the age of 12 years or
less, then, due to suggestibility, it will tend, with some probability, a
response or reaction also lacks a critical sense as of a person 12 years
or younger.
Excerpt from "Silent Weapons for Quiet Wars"
6 - USE THE EMOTIONAL SIDE MORE THAN THE REFLECTION
Make use of the emotional aspect is a classic technique to cause a short circuit on rational analysis, and finally to the critical sense of individuals. Moreover, the use of emotional register allows you to open the door to the unconscious to deploy graft or ideas, desires, fears and fears, compulsions, or induce behaviors ...
7 - KEEP THE PUBLIC IN IGNORANCE AND MEDIOCRITY
Making the public is incapable of understanding the technologies and methods
for their control and their bondage. "The quality of education given the
lower social classes should be as poor and mediocre as possible so that the
gap of ignorance that lies between the lower classes to upper social classes
is and remains impossible to reach the lower classes.
Excerpt from "Silent Weapons for Quiet Wars"
8 - TO ENCOURAGE THE PUBLIC TO BE COMPLACENT WITH MEDIOCRITY
Promoting the public to think that fashion is the fact of being stupid, vulgar and uneducated...
[ ]
9 - SELF-BLAME STRENGTHEN
Make the individual believe that he alone is to blame for their own misfortune, because of the failure of their intelligence, their abilities, or their efforts. Thus, instead of rebelling against the economic system, the individual themselves helpless and blame themselves, which leads to a depressive state which one of its effects is to inhibit its action. And without action, there's revolution!
10 - GETTING TO KNOW THE INDIVIDUALS BETTER THAN THEY KNOW THEMSELVES
In the course of the last 50 years, advances in science have led to accelerated growing knowledge gap between the public and those owned and used by the ruling elites. Thanks to biology, neurobiology and psychology applied, the "system" has enjoyed an advanced knowledge of the human being, either physically or psychologically. The system has been able to better understand the average person than he knows himself. This means that in most cases, the system has more control and great power over individuals than the individuals themselves.
Renowned critic and always MIT linguist Noam Chomsky, one of the classic voices of intellectual dissent in the last decade, has compiled a list of the ten most common and effective strategies resorted to by the agendas “hidden” to establish a manipulation of the population through the media.
Historically the media have proven highly efficient to mold public opinion. Thanks to the media paraphernalia and propaganda, have been created or destroyed social movements, justified wars, tempered financial crisis, spurred on some other ideological currents, and even given the phenomenon of media as producers of reality within the collective psyche.
But how to detect the most common strategies for understanding these psychosocial tools which, surely, we participate? Fortunately Chomsky has been given the task of synthesizing and expose these practices, some more obvious and more sophisticated, but apparently all equally effective and, from a certain point of view, demeaning. Encourage stupidity, promote a sense of guilt, promote distraction, or construct artificial problems and then magically, solve them, are just some of these tactics.
1. the strategy of distraction
The primary element of social control is the strategy of distraction which is to divert public attention from important issues and changes determined by the political and economic elites, by the technique of flood or flooding continuous distractions and insignificant information. distraction strategy is also essential to prevent the public interest in the essential knowledge in the area of the science, economics, psychology, neurobiology and cybernetics. “Maintaining public attention diverted away from the real social problems, captivated by matters of no real importance. Keep the public busy, busy, busy, no time to think, back to farm and other animals (quote from text Silent Weapons for Quiet War ).”
2. Create problems, then offer solutions
This method is also called “problem -reaction- solution. “It creates a problem, a “situation” referred to cause some reaction in the audience, so this is the principal of the steps that you want to accept. For example: let it unfold and intensify urban violence, or arrange for bloody attacks in order that the public is the applicant’s security laws and policies to the detriment of freedom. Or: create an economic crisis to accept as a necessary evil retreat of social rights and the dismantling of public services.
3. The gradual strategy
acceptance to an unacceptable degree, just apply it gradually, dropper, for consecutive years. That is how they radically new socioeconomic conditions ( neoliberalism ) were imposed during the 1980s and 1990s: the minimal state, privatization, precariousness, flexibility, massive unemployment, wages, and do not guarantee a decent income, so many changes that have brought about a revolution if they had been applied once.
4. The strategy of deferring
Another way to accept an unpopular decision is to present it as “painful and necessary”, gaining public acceptance, at the time for future application. It is easier to accept that a future sacrifice of immediate slaughter. First, because the effort is not used immediately. Then, because the public, masses, is always the tendency to expect naively that “everything will be better tomorrow” and that the sacrifice required may be avoided. This gives the public more time to get used to the idea of change and accept it with resignation when the time comes.
5. Go to the public as a little child
Most of the advertising to the general public uses speech, argument, people and particularly children’s intonation, often close to the weakness, as if the viewer were a little child or a mentally deficient. The harder one tries to deceive the viewer look, the more it tends to adopt a tone infantilising. Why? “If one goes to a person as if she had the age of 12 years or less, then, because of suggestion, she tends with a certain probability that a response or reaction also devoid of a critical sense as a person 12 years or younger (see Silent Weapons for Quiet War ).”
6. Use the emotional side more than the reflection
Making use of the emotional aspect is a classic technique for causing a short circuit on rational analysis , and finally to the critical sense of the individual. Furthermore, the use of emotional register to open the door to the unconscious for implantation or grafting ideas , desires, fears and anxieties , compulsions, or induce behaviors …
7. Keep the public in ignorance and mediocrity
Making the public incapable of understanding the technologies and methods used to control and enslavement. “The quality of education given to the lower social classes must be the poor and mediocre as possible so that the gap of ignorance it plans among the lower classes and upper classes is and remains impossible to attain for the lower classes (See ‘ Silent Weapons for Quiet War ).”
8. To encourage the public to be complacent with mediocrity
Promote the public to believe that the fact is fashionable to be stupid, vulgar and uneducated…
9. self-blame Strengthen
To let individual blame for their misfortune, because of the failure of their intelligence, their abilities, or their efforts. So, instead of rebelling against the economic system, the individual autodesvalida and guilt, which creates a depression, one of whose effects is to inhibit its action. And, without action, there is no revolution!
10. Getting to know the individuals better than they know themselves
Over the past 50 years, advances of accelerated science has generated a growing gap between public knowledge and those owned and operated by dominant elites. Thanks to biology, neurobiology and applied psychology, the “system” has enjoyed a sophisticated understanding of human beings, both physically and psychologically. The system has gotten better acquainted with the common man more than he knows himself. This means that, in most cases, the system exerts greater control and great power over individuals, greater than that of individuals about themselves.
Based on the work of American linguist Noam Chomsky, here is a list of "10 strategies of manipulation" by the media:
1 - A STRATEGY OF DISTRACTION.
The key element of social control is the strategy of distraction that is to divert public attention from important issues and changes decided by political and economic elites, through the technique of flood or flooding continuous distractions and insignificant information. The strategy of distraction is also essential to keep the public interested in the essential knowledge in science, economics, psychology, neurobiology, and cybernetics. "Keep the public's attention distracted away from the real social problems, captivated by issues of no importance. Keep the public busy, busy, busy, no time to think, back to the farm and other animals (citing text 'silent weapons for quiet wars). "
2 - CREATE PROBLEMS AFTER OFFERING SOLUTIONS.
This method is also called "problem-reaction-solution." This creates a problem, a "situation" due to cause some reaction in public, so that it is the principal measures that want to accept. For example: let develops or intensifies the urban violence, or arrange for bloody attacks, so that the public is the principal of safety laws and policies to the detriment of freedom. Or also: create an economic crisis to accept as a necessary evil recession of social rights and the dismantling of public services.
3 - STRATEGY gradation.
To make it accept an unacceptable extent, simply apply it gradually, a dropper, for consecutive years. This is how radically new socioeconomic conditions (neoliberalism) were imposed during the 1980s and 1990s: the minimal state, privatization, precariousness, flexibility, mass unemployment, which is insufficient to pay decent tickets, so many changes that caused a revolution would be had been implemented at once.
4 - THE STRATEGY OF DEFER.
Another way to make an unpopular decision to accept is to present it as "painful and necessary" in obtaining public acceptance for the moment for a future application. It is easier to accept that a future sacrifice of an immediate sacrifice. First, because the effort is not used immediately. Then, because the public, the mass, always has the tendency to expect naively that "everything will improve tomorrow," and that the sacrifice required may be avoided. This gives the public more time to get used to the idea of change and accept it with resignation when the time comes.
5 - ADDRESSING THE PUBLIC AS younger children.
Most of the advertising directed at the general public uses discourse, arguments, characters, and particularly children's intonation, often close to the weakness, as if the viewer were a very young child or a mentally impaired. The more you get bringing mislead the viewer, the more it tends to adopt an infantile tone. Why? "If you address a person as if she had the age of 12 years or less, then, due to suggestibility, it will tend, with some probability, a response or reaction also lacks a critical sense as of a person 12 years or younger (see "Silent Weapons for quiet Wars"). "
6 - USING THE EMOTIONAL ASPECT MUCH MORE THAN A REFLECTION.
Make use of the emotional aspect is a classic technique to cause a short circuit on rational analysis, and finally to the critical sense of individuals. Moreover, the use of emotional register allows you to open the door to the unconscious to deploy graft or ideas, desires, fears and fears, compulsions, or induce behaviors ...
7 - Keep the public in ignorance and mediocrity.
Making the public is incapable of understanding the technologies and methods for their control and their bondage. "The quality of education given the lower social classes should be as poor and mediocre as possible so that the gap of ignorance that lies between the lower classes to upper social classes is and remains impossible to reach the lower classes (see 'Arms silent for quiet wars). "
8 - stimulates the public to be complacent mediocrity.
Promoting the public to think that fashion is the fact of being stupid, vulgar and uneducated ...
9 - STRENGTHENING THE REVOLT BY self-blame.
Make the individual believe that he alone is to blame for their own misfortune, because of the failure of their intelligence, their abilities, or their efforts. Thus, instead of rebelling against the economic system, the individual themselves helpless and blame themselves, which leads to a depressive state which one of its effects is to inhibit its action. And without action, there's revolution!
10 - THE BEST GUYS KNOW WHAT THEY KNOW IF SAME.
In the course of the last 50 years, advances in science have led to accelerated growing knowledge gap between the public and those owned and used by the ruling elites. Thanks to biology, neurobiology and psychology applied, the "system" has enjoyed an advanced knowledge of the human being, either physically or psychologically. The system has been able to better understand the average person than he knows himself. This means that in most cases, the system has more control and great power over individuals than the individuals themselves.
wikipedia.org/wiki/Media_manipulation
Renowned critic and always MIT linguist Noam Chomsky, one of the classic voices of intellectual dissent in the last decade, has compiled a list of the ten most common and effective strategies resorted to by the agendas “hidden” to establish a manipulation of the population through the media.
Historically the media have proven highly efficient to mold public opinion. Thanks to the media paraphernalia and propaganda, have been created or destroyed social movements, justified wars, tempered financial crisis, spurred on some other ideological currents, and even given the phenomenon of media as producers of reality within the collective psyche.
But how to detect the most common strategies for understanding these psychosocial tools which, surely, we participate? Fortunately Chomsky has been given the task of synthesizing and expose these practices, some more obvious and more sophisticated, but apparently all equally effective and, from a certain point of view, demeaning. Encourage stupidity, promote a sense of guilt, promote distraction, or construct artificial problems and then magically, solve them, are just some of these tactics.
1. the strategy of distraction
The primary element of social control is the strategy of distraction which is to divert public attention from important issues and changes determined by the political and economic elites, by the technique of flood or flooding continuous distractions and insignificant information. distraction strategy is also essential to prevent the public interest in the essential knowledge in the area of the science, economics, psychology, neurobiology and cybernetics. “Maintaining public attention diverted away from the real social problems, captivated by matters of no real importance. Keep the public busy, busy, busy, no time to think, back to farm and other animals (quote from text Silent Weapons for Quiet War ).”
2. Create problems, then offer solutions
This method is also called “problem -reaction- solution. “It creates a problem, a “situation” referred to cause some reaction in the audience, so this is the principal of the steps that you want to accept. For example: let it unfold and intensify urban violence, or arrange for bloody attacks in order that the public is the applicant’s security laws and policies to the detriment of freedom. Or: create an economic crisis to accept as a necessary evil retreat of social rights and the dismantling of public services.
3. The gradual strategy
acceptance to an unacceptable degree, just apply it gradually, dropper, for consecutive years. That is how they radically new socioeconomic conditions ( neoliberalism ) were imposed during the 1980s and 1990s: the minimal state, privatization, precariousness, flexibility, massive unemployment, wages, and do not guarantee a decent income, so many changes that have brought about a revolution if they had been applied once.
4. The strategy of deferring
Another way to accept an unpopular decision is to present it as “painful and necessary”, gaining public acceptance, at the time for future application. It is easier to accept that a future sacrifice of immediate slaughter. First, because the effort is not used immediately. Then, because the public, masses, is always the tendency to expect naively that “everything will be better tomorrow” and that the sacrifice required may be avoided. This gives the public more time to get used to the idea of change and accept it with resignation when the time comes.
5. Go to the public as a little child
Most of the advertising to the general public uses speech, argument, people and particularly children’s intonation, often close to the weakness, as if the viewer were a little child or a mentally deficient. The harder one tries to deceive the viewer look, the more it tends to adopt a tone infantilising. Why? “If one goes to a person as if she had the age of 12 years or less, then, because of suggestion, she tends with a certain probability that a response or reaction also devoid of a critical sense as a person 12 years or younger (see Silent Weapons for Quiet War ).”
6. Use the emotional side more than the reflection
Making use of the emotional aspect is a classic technique for causing a short circuit on rational analysis , and finally to the critical sense of the individual. Furthermore, the use of emotional register to open the door to the unconscious for implantation or grafting ideas , desires, fears and anxieties , compulsions, or induce behaviors …
7. Keep the public in ignorance and mediocrity
Making the public incapable of understanding the technologies and methods used to control and enslavement. “The quality of education given to the lower social classes must be the poor and mediocre as possible so that the gap of ignorance it plans among the lower classes and upper classes is and remains impossible to attain for the lower classes (See ‘ Silent Weapons for Quiet War ).”
8. To encourage the public to be complacent with mediocrity
Promote the public to believe that the fact is fashionable to be stupid, vulgar and uneducated…
9. self-blame Strengthen
To let individual blame for their misfortune, because of the failure of their intelligence, their abilities, or their efforts. So, instead of rebelling against the economic system, the individual autodesvalida and guilt, which creates a depression, one of whose effects is to inhibit its action. And, without action, there is no revolution!
10. Getting to know the individuals better than they know themselves
Over the past 50 years, advances of accelerated science has generated a growing gap between public knowledge and those owned and operated by dominant elites. Thanks to biology, neurobiology and applied psychology, the “system” has enjoyed a sophisticated understanding of human beings, both physically and psychologically. The system has gotten better acquainted with the common man more than he knows himself. This means that, in most cases, the system exerts greater control and great power over individuals, greater than that of individuals about themselves.